Then we set out to eliminate sizes (finally!) and create made-to-measure essentials that women feel great wearing.
We dove into research and design. We interviewed and measured thousands of women. We knocked on factory doors. And we were told that the idea of offering custom-fit clothing at scale was impossible.
But that’s exactly what ALL women, not just those with personal tailors, deserve. So we refused to give up.
Instead, we developed a patent-pending process that combines mobile scanning measurement technology with the traditional art of tailoring.
So you can create your favorite pieces—made to your exact measurements—in three easy steps from your phone. Then get them shipped to your door in a week.
Those who say it can’t be done shouldn’t interrupt those who are doing it.
Welcome to RedThread.
Be a Woman Who Supports Other Women
Mother Earth is a Fierce Lady Too
Because RedThread clothing is made-to-measure, there’s no waste. Everything we make is worn, so there are no stacks of sizes that end up in a landfill. And our pieces are high quality, so they last.
Sustainability matters. Love your mother.